For the past six months, the editorial and art teams at 417 have brainstormed, worked, reworked and perfected a completely redesigned 417 Home magazine. Our labor of love is finally here, and we can’t wait to show it off.
Mar 2018
1. The Ever-Changing Color Palette
Inspired by our mood board in the front of the magazine that captures color and material trends hitting the local design scene, each issue has an organic color palette that visually ties the pages together from beginning to end.
2. New Recurring Story Types
Readers can count on seeing a fabulous Kitchen Spotlight, a luxurious Bath Spotlight, an inspiring Design Eye and a heart-warming End Note in every issue. These stories are the perfect place to find exciting, easy-to-read information to help you live your best life.
Kitchen Spotlight: To keep some of the classic details in her kitchen, Hanna Lord installed an older style window to match the chandelier that was left by the previous owner.
Bath Spotlight: The pink accents in the Bonebrakes’ bath are a fun splash of color in the hallway near the bedrooms in their Brentwood home.
Purchase Photo3. Real Life Stories You Can Relate To
You’ll “run into” your neighbors, friends and colleagues on these pages. The magazine is full of stories of personal experiences of the people who are defining the local lifestyle and starting trends. We’re bringing those stories straight to you, complete with easy-to-pull-off recipes, DIY projects and how-tos.
Artist in Residence: Crystal Moody repurposed a spacious library table to pull double duty, serving as her desk by day and a place for homework and family games after hours. Natural light floods the room through original, wavy-glass windows.
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Saturday Morning Toast: Make yourself the carby, cheesy breakfast you deserve.
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Designer in Action: Nathan Taylor is prepping for an 11 a.m. appointment where he will be presenting a client with ideas for a living room. “I like to present three different palettes that we work from, and then we select from those,” he says.
4. Easy-to-Digest Content
Bite-size content paired with image-heavy storytelling makes the new magazine a joy to read.
Photo by Brandon Alms
5. Pages Worthy of the Fridge
We’re talking to the experts and showing readers what local industry leaders, stylists, designers and artists are doing. More art, more culture and more of what makes 417-land extraordinary are displayed with calls to action anyone would want to take advantage of.
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